Cookie Statement for MTR
Last Updated: 09/30/2025
This document outlines the practices of MTR regarding the deployment of cookies and comparable tracking technologies across our digital platform. We prioritize your privacy and aim to be fully transparent about the data we gather and how it's utilized. Your continued interaction with our website signifies your acknowledgement and acceptance of the cookie practices detailed herein.
Understanding Cookies
Cookies are diminutive data files placed onto your device, such as a computer, mobile phone, or tablet, by websites you visit. Their purpose is to retain limited information unique to your browser and the specific site, enabling either the web server or your device to retrieve this data.
Our Application of Cookies
Our digital platform utilizes cookies and equivalent technologies for several key purposes: to facilitate core functionalities, to gain insights into user interaction patterns, and to refine our promotional materials. These technologies are integral to elevating your user experience and ensuring the seamless operation of our website.
- Strictly Necessary Cookies: These are indispensable for navigating our site and utilizing its core functionalities. Services you explicitly request would be unavailable without them.
- Analytical and Performance Cookies: These tools assist us in comprehending user engagement with our site by gathering and compiling anonymous statistical data.
- Preference Cookies: These enable our website to recall your settings and selections, thereby offering a more customized and convenient browsing journey.
- Targeting Cookies: We collaborate with external advertising partners who deploy cookies on our platform to present advertisements that are pertinent to your browsing habits and perceived interests.
External Service Cookies
Beyond the cookies we directly implement, our site may also incorporate cookies from third-party providers. These are typically employed for generating usage reports and facilitating ad delivery. It's important to understand that we do not govern these external cookies or their operational mechanisms.
Controlling and Deactivating Cookies
Your web browser offers tools to manage your cookie preferences. The majority of browsers enable you to inspect and delete cookies at your discretion. Be advised that opting to completely disable cookies might impair the functionality of certain sections of our website.
Guidance on how to adjust cookie settings is generally available in your browser's help section or on the official website of your browser's developer.
Individual Data Rights
In accordance with prevailing legal frameworks, you may possess specific entitlements concerning your personal information:
- Right of Access: You are entitled to request confirmation of whether we process your personal data and, if so, to access a copy of that data.
- Right to Erasure: You may seek the removal of your personal data from our records under specified conditions.
- Right to Correction: You have the right to demand the correction of any incomplete or erroneous personal data we maintain about you.
- Right to Object to Processing: You may object to or request limitations on how we process your personal data in certain situations.
Information Protection Measures
We implement commercially reasonable safeguards to shield the data we gather from unauthorized intrusions. Nevertheless, it is crucial to recognize that no data transmission over the internet can be entirely secure, and therefore, we cannot offer an absolute assurance of the security of information sent to our platform.
Retention of Information
Personal data is kept only for the duration required to achieve the objectives for which it was initially collected, or to adhere to pertinent legal, regulatory, or internal policy obligations.
Revisions to This Cookie Statement
This Cookie Statement may be updated by us periodically. All revisions will become effective immediately upon their publication on this page. We recommend that you regularly consult this section to remain apprised of our practices concerning cookies and their utilization.
MTR
